Dubai Chamber of Commerce hosted an ‘In Focus’ event on Thursday to support companies seeking to enter high-potential international markets. The session focused specifically on showcasing expansion opportunities for local businesses in Poland and Hungary.
The gathering attracted 130 participants who received a comprehensive briefing on trade and investment prospects in the two European nations. Organisers provided an overview of the economic landscape and business prospects, while attendees explored promising sectors and discussed strategies to support successful market entry and long-term growth. The session offered practical guidance on doing business in these markets, equipping companies with the knowledge needed to navigate new environments.
Expansion Opportunities in Poland and Hungary
A presentation during the event outlined the chamber’s role in facilitating international expansion for its members. By providing access to detailed market intelligence and up-to-date data, the chamber helps businesses understand the nuances of operating in Poland and Hungary. Participants learned about the regulatory frameworks and economic conditions that define these markets, allowing them to assess potential risks and rewards more effectively.
His Excellency Mohammad Ali Rashed Lootah, President and CEO of Dubai Chambers, emphasised the organisation’s commitment to supporting the private sector. He said the chamber aims to help businesses explore global opportunities, build international partnerships and enhance competitiveness through platforms that encourage dialogue and knowledge exchange.
New Horizons Initiative and Upcoming Trade Missions
The event introduced the ‘New Horizons’ initiative, a programme designed to enable Dubai-based companies to participate in trade missions organised by the chamber to selected global markets. As part of this initiative, Dubai Chamber of Commerce plans to organise trade missions to Poland and Hungary in the fourth quarter of 2026. These missions will provide direct access to decision-makers and potential partners in the target countries.
Lootah added that such initiatives align with Dubai’s vision to strengthen its position as a global hub for business, trade and investment while enabling companies to access new international markets. Participants in the ‘In Focus’ series benefit from tailored recommendations to support every stage of their expansion plans, including guidance on business setup, investment opportunities and establishing joint ventures in target markets.
Frequently asked questions
What is Dubai Chamber's role in expansion
Dubai Chamber facilitates international expansion for its members by providing access to detailed market intelligence and up-to-date data
What is New Horizons initiative
New Horizons is a programme designed to enable Dubai-based companies to participate in trade missions organised by Dubai Chamber to selected global markets
When are trade missions to Poland and Hungary
Dubai Chamber plans to organise trade missions to Poland and Hungary in the fourth quarter of 2026
Who leads Dubai Chambers
His Excellency Mohammad Ali Rashed Lootah is the President and CEO of Dubai Chambers
How many participants attended In Focus event
130 participants attended the In Focus event to learn about expansion opportunities in Poland and Hungary
