FRÍO, a homegrown Dubai brand, has launched two new drinks: Lumii, a zero-sugar lemon-lime soda, and FRÍO Cola Lite, with 58% less added sugar and 43 calories per can. Both beverages join the brand’s existing lineup, which has been quietly gaining traction in the UAE as consumers seek healthier alternatives to traditional soft drinks.
What sets these new releases apart is their use of monk fruit, a natural sweetener known for its zero-calorie profile and growing popularity in low-sugar products. Priced at AED 4.99 per can, the drinks are now rolling out across major retailers, convenience stores, and delivery platforms throughout Dubai and the UAE, including Spinneys, Waitrose, Al Maya, Dubai Cooperative Society, ENOC convenience stores (part of the Emirates National Oil Company), Emirates fuel station stores, and Noon Minutes (linked to the e-commerce giant Noon). This wide distribution network ensures accessibility for both in-store shoppers and those ordering through delivery apps.
The launch reflects a broader shift in consumer preferences toward beverages that balance taste with health considerations. With Lumii offering a crisp lemon-lime flavor without added sugar and Cola Lite reducing sugar content by nearly 60% compared to standard colas, FRÍO is catering to UAE residents who want familiar fizzy drinks with fewer calories. The brand’s focus on local production and natural ingredients also resonates with UAE shoppers prioritizing authenticity and quality.
As these new cans appear on supermarket shelves, fuel station counters, and delivery app menus, they’re positioning FRÍO as a strong contender in a market long dominated by international soda giants. For Dubai’s health-conscious consumers, the availability of these drinks means more choices that align with wellness goals without sacrificing the satisfaction of a classic soda experience. With summer approaching, these refreshing options could soon be a staple in households and social gatherings across the city.
Frequently asked questions
Where can I buy FRÍO Cola Lite in Dubai?
FRÍO Cola Lite is available at Spinneys, Waitrose, Al Maya, Dubai Cooperative Society, ENOC convenience stores, and Noon Minutes across Dubai.
How much sugar does FRÍO Cola Lite have?
FRÍO Cola Lite contains 58% less added sugar than standard colas and has 43 calories per can.
What is FRÍO Lumii sweetened with?
Lumii uses monk fruit, a natural zero-calorie sweetener, to achieve its zero-sugar lemon-lime flavor.
How much do FRÍO's new drinks cost?
Both Lumii and FRÍO Cola Lite are priced at AED 4.99 per can in Dubai retailers.
